Jayson Tatum's Third Jordan Shoe Releases in October
Here's where you can buy the Jordan Tatum 3.
Although Jayson Tatum's Jordan Tatum 2 just recently hit the market, we're already seeing what the Boston Celtics star and Jordan Brand might have in the works for his next signature shoe.
Newly leaked imagery from @bbb_ceo on Instagram shows an early look at what's believed to be the upcoming Jordan Tatum 3. Along with obvious details that point to this being a Tatum shoe, specifically the "JT" logo embroidered on the tongue, this silhouette features a similar mid-cut construction as the Tatum 2. This leaked colorway sports a white-based upper paired with floral-print panels and the Jumpman logo on the lateral side.
During an appearance on NBA veterans Andre Iguodala and Evan Turner's Point Forward podcast in December 2023, Tatum confirmed that the Tatum 3 was in the final stages of the design process, so the time frame of this purported leak makes sense.
According to Sole Retriever, the Jordan Tatum 3 is rumored to launch in October for $125. Check back soon for official updates.
UPDATE (09/24): Jordan Brand has officially unveiled the Tatum 3 today, including a look at several of the upcoming styles. The sneaker will debut in the "Welcome to the Garden" colorway on Oct. 10, with an early launch coming to Concepts on Oct. 5 via an exclusive two-shoe pack featuring an Air Jordan 1 Low. Other colorways revealed include the "Zero Days Off," "Zen," and "Sidewalk Chalk," all dropping throughout the 2024-25 NBA season.
The Jordan Tatum 3 features a mid-cut textile mesh upper and a tooling consisting of Cushlon 3.0 foam and Zoom Air cushioning, working in tandem to create the midsole.
“I don’t take having a signature shoe for granted," Tatum said. "I’m grateful to be in a position where I can co-create with Jordan Brand and have fans connect with me through my shoe. My favorite part of the 3s is the way they take on color, so my hope is that we inspire and energize a lot of people through the colorway storytelling.”
